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Attraction
A good number of well qualified candidates must be attracted before candidate selection can take place.
In a market where well qualified candidates may be in short supply - creative, cost-effective attraction strategies need to be developed and implemented.
Sue Murray, Sales and Marketing Director:
“Having been dissatisfied with traditional recruitment methods for attracting and selecting the right candidates, I invited Edison-Blake to help us improve our attraction and selection processes for a key role.
Edison-Blake put together a dynamic advertising strategy, giving us exactly the right employment brand recognition we needed.
The difference in response from previous campaigns was outstanding. The ad attracted exactly the right calibre of candidates with a dramatic improvement in competency fit. We also received compliments within our industry about the unique and creative approach."
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The Edison-Blake System™ develops a -
- Consistent employment brand promoting your organisation’s uniqueness and corporate identity
- Unique attraction strategy for each recruitment campaign
- Motivating advertising and e-recruitment campaigns
- Methods of measuring advertising effectiveness relative to dollars spent
If you're having difficulty in finding the right candidate or you're attracting poor calibre candidates - your attraction campaign may need some dynamic attention.
Edison-Blake can help - contact us here today.
Sue Murray, Sales and Marketing Director:
“Using Edison-Blake’s selection tools and best practice standards for screening, candidate contact and interviewing, we quickly and accurately selected the right appointee. The employee is now thriving in their position and producing excellent results for our organisation."
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